Inventory intelligence. Trade promotion. $35M trade spend .
VZU's retail playbook. Inventory intelligence. Financial reconciliation. Trade promotion. Buyer update automation. Powered by Quill (reconcile), Hunter (pull), and Kai (stack) on the VZU OS runtime. The brief is the contract. The work is the work. The audit trail is the regulator's form.
Industry
Retail
$35M
Trade spend gains
Direct answer
What does VZU do for retail?
VZU's retail playbook is inventory intelligence, financial reconciliation, and trade promotion on the VZU OS runtime. Quill reconciles the XLSX. Hunter pulls the source. Kai stands up the stack. Real deployments: F50 CPG $35M trade spend gains, Dorothy Gaynor Inventory Intelligence, US Retail Chain Financial Reconciliation, Fashion Wholesale 80%+ shipment risk surfacing.
Use cases
Five deployments. Real numbers.
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Trade promotion planning
F50 CPG. $35M trade spend gains. The Quill agent reconciled the spend. The Kai agent computed the ROI by promotion. The dashboard told the operator which promotions worked.
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Inventory intelligence
Dorothy Gaynor (consumer goods). The Hunter agent pulled the inventory. The Quill agent reconciled the XLSX. The Atlas agent shipped the model. The dashboard is live.
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Financial reconciliation
US Retail Chain. The Quill agent ran the reconciliation. Multi-currency payouts. Fee reconciliation. The audit trail is per-row. The reconciliation rate is 99.7%.
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Buyer update automation
Fashion Wholesale. 80%+ shipment risk surfacing. The Hunter agent pulled the shipment data. The Atlas agent ran the risk model. The Quill agent wrote the buyer update. The audit trail is per-shipment.
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Inbound voice for retail
Vega agent runs the customer support call. Sub-200ms p50. 14 languages. CRM writeback via MCP. The Vega agent escalates to a human when needed.
A case study · F50 CPG
$35M trade spend. ROI by promotion. The audit trail is per-row.
Chapter 01 · The brief
A F50 CPG, buried in $35M of trade spend.
A Fortune 50 CPG ran $35M of trade spend a year across 12 retail banners. Each promotion was a contract, an accrual, a settlement, a reconciliation. The Quill agent moved the workbook to the runtime. The Kai agent computed the ROI by promotion. The Nova agent designed the dashboard.
The brief from the CPG was specific. Tell us which promotions worked. Tell us which didn't. Tell us the ROI per dollar. Tell us the audit trail. The brief is the contract. The work is the work.
$35M
Trade spend reconciled
Chapter 02 · The architecture
Quill, Kai, and Nova on the VZU runtime.
The Quill agent ran the reconciliation. The Kai agent computed the ROI. The Nova agent designed the dashboard. The audit trail is per-row. The reconciliation is per-record. The dashboard is editorial-grade.
“$35M trade spend gains. 12 promotions scored. 100% reconciliation. The audit trail is per-row. The work is the work.”
Chapter 03 · The result
$35M trade spend gains. 100% reconciliation.
The pipeline shipped in 10 weeks. 12 promotions scored. $35M in trade spend gains. 100% reconciliation rate. The audit trail is per-row. The brief is the contract. The work is the work.
$35M
Trade spend gains
The Quill agent · A real reconciliation
Watch the Quill agent reconcile an XLSX.
The Quill agent is the spreadsheet-aware surface. Read, write, audit, reconcile XLSX without losing the formulas, the formatting, or the audit trail. The reconciliation is on per-row. The audit trail is on from the first sheet.
- 01quill › read brief
read brief
- 02quill › thinking: xlsx reconciliation. multi-currency. 2 weeks.
thinking: xlsx reconciliation. multi-currency. 2 weeks. : xlsx reconciliation. multi-currency. 2 weeks.
- 03quill › mcp.xlsx.read
23 sheets, 14,000 rows, 89 named ranges
- 04quill › thinking: 3 sheets have data validation. 5 sheets have formulas. 1 sheet is protected.
thinking: 3 sheets have data validation. 5 sheets have formulas. 1 sheet is protected. : 3 sheets have data validation. 5 sheets have formulas. 1 sheet is protected.
- 05quill › mcp.xlsx.reconcile
row-level diff between source + target
- 06quill › thinking: 47 rows differ. 12 are currency rounding. 35 are real discrepancies.
thinking: 47 rows differ. 12 are currency rounding. 35 are real discrepancies. : 47 rows differ. 12 are currency rounding. 35 are real discrepancies.
- 07quill › mcp.xlsx.write
updated target with reconciliation log
- 08quill › mcp.xlsx.audit
0 errors, 2 warnings (resolved)
- 09quill › ship. 2 weeks. 23 sheets. 14k rows. 47 reconciliations. done
ship. 2 weeks. 23 sheets. 14k rows. 47 reconciliations.
Audit trail · 6 entries
- T+00:00:00 brief.received 01
- T+00:00:30 xlsx.read 02
- T+00:04:00 reconcile.run 03
- T+00:08:00 xlsx.write 04
- T+00:14:00 audit.passed 05
- T+02:00:00 brief.completed 06
- KPI · 01 now
2 weeks
Median brief duration
37% - KPI · 02 now
23
Sheets processed
52% - KPI · 03 now
14,000
Rows reconciled
24% - KPI · 04 now
99.7%
Reconciliation rate
37%
The trust strip
What the runtime has shipped for retail.
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F50 CPG · $35M trade spend
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Dorothy Gaynor · Inventory
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US Retail · Reconciliation
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Fashion Wholesale · 80% risk
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F50 CPG · ROI by promotion
A case study · F50 CPG
Case study
$35M. Trade spend.
The brief
A Fortune 50 CPG company was spending $35M a year on trade promotions. The question every CFO asked was the same one nobody could answer: which promotions actually worked, and which ones just looked good in the deck?
The analysis
The spend was reconciled after the fact, not in real time. The ROI was computed in aggregate, not by promotion. The Quill agent needed to reconcile the spend. The Kai agent needed to compute the ROI per promotion. The dashboard needed to tell the operator which trade dollars were real and which were noise.
The build
Quill reconciled the spend across every channel. Kai computed the ROI by promotion, by SKU, by region. Sentinel audited every reconciliation. The dashboard told the operator which promotions worked, which broke even, and which were burning margin.
The result
$35M in trade spend, finally attributable. The operator stopped funding the promotions that didn't work. The same pattern was applied at a fashion wholesaler — accounts-receivable risk down 80%.
The runtime
Every VZU brand ships on the NetWit Agentic OS runtime. Cloud, hybrid, on-prem. SOC 2 + HIPAA + ISO 27001.